WCS Cambodia has received certification to market wildlife-friendly rice. This project provides local communities with an incentive to engage in conservation by offering farmers a premium price for their rice if they agree to abide by wildlife-friendly farming techniques. These conservation agreements are designed to protect the rare water birds and other species that use the areas where the rice is grown.
The implementation of the project in each village follows a prescribed number of simple steps. Firstly, a Village Marketing Network (VMN) is formed in the village. The VMN is responsible for purchasing the rice from farmers and verifying that the farmers have respected the conservation agreements.
Transportation, processing and packaging, as well as the eventual marketing and sale of the rice, is coordinated by a local organisation, Sansom Mlup Prey (SMP). SMP organizes the collection of the rice from each of the participating villages, and delivers it to a mill where it is processed. The rice is then packaged and labeled as 'Wildlife Friendly', and delivered to those outlets that have been contracted to sell the rice.
WCS Cambodia has received certification from the Wildlife Friendly Enterprise Network (WFEN) for Ibis Rice so the rice can now be marketed under the Wildlife Friendly brand. The rice is currently sold at a number of participating restaurants and other outlets in Siem Reap and Phnom Penh.
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